The Internet Is Constantly Evolving,
The World Is Going Mobile.
The ICANetwork Anticipated This Trend
Several Years Ago And Developed
Products That A Business Will Need To Survive.
ICANetwork Is Leading The Charge With This Technology.
Explains The History Of The Internet, And Why History Is Repeating With The ICANetwork.
1969 -Web 0.0- IN THE BEGINNING
The ARPANET was brought online in 1969 under a contract led by the renamed Advanced Research Projects Agency (ARPA) which initially connected four major computers at universities in the southwestern US. (UCLA, Stanford Research Institute, UCSB and the University of Utah).
1993 -Web 1.0- BIRTH OF THE WORLD WIDE WEB
Marc Andreessen develops the browser Netscape and Bill Gates introduces Internet Explorer. For the first time average consumers can access the internet and send emails.
The www. Phenomenon has begun…
1998 The Internet Explosion,
The number of internet subscribers increases 15 fold, from 16 million to 248 million in just 3 years. The founders of internet companies anticipating the growth become billionaires.
(Microsoft, Google, Apple, Amazon, eBay, to name a few)
2000 -Web 2.0- THE ADVENT OF SOCIAL NETWORKS
The precursors to Social Networking are still with us today. Dating Sites, Instant Messenger and World of War Craft are examples of the first Social Networks. The first modern general Social Network, Friendster,
was launched in 2002 and quickly grew to over 90K subscribers.
2008 Social Media fuels Social Networks.
As corporations seek new and innovative ways to advertise their attention quickly turns to the 200 million subscribers of Social Network. Recognizing the inevitable merging of advertising and social networks –once again, the visionary founders of Social Network Companies become multi-millionaires and billionaires.
(Myspace, Facebook, Twitter, eHarmony, to name a few)
2009 The Internet is Changing Again
With Apple’s introduction of the iPhone, the Smartphone industry was born. With the development and distribution of Google’s Andriod operating system, Global Smartphone sales have skyrocketed from 0 – 297 million if only two years.
Projected sales by 2015 2,500 million. (Source: New York Times)
2010 What Makes a smart phone smart.
In a word ..APPS, (short for software applications) While almost all cell phones include some sort of software (even the most basic models these days include an address book or some sort of contact manager for example) a Smartphone has the ability to do more. It may allow you to create and edit Microsoft Office documents. It may allow you to download apps, such as personal and business finance managers, handy personal assistants or well almost anything. Or it may allow you to edit photos, get driving directions via GPS and create a playlist of digital tunes. (Source: Fox News.com, Time to Ditch PC’s Altogether? Behold the Rise of the Smartphone)
2011 -Web 3.0- THE MOBILE APP.
With millions of Smartphone subscribers, the ramifications of companies having their own apps for advertising purposes has become irresistible. Building a simple app can be affordable for most companies. Although a developer might charge $6K to $8K to create a typical app, a modest app with fewer features can cost a company around $2K. Smartphone App market could grow by over 800% by 2013, Mobile app revenues would top 15 billion in 3 years. (Source: Electronista.com)
2012 – The Newest Stats.
It takes 90 minutes for the average person to respond to an email. It takes 90 seconds for the average person to respond to a text message.
75% of customers prefer a mobile-friendly site.
70% of all mobile searches result in action within 1 hour.
74% of smartphone owners have made a purchase as a result of a smartphone search either in store, online or on their phones.
There are more mobile phones on the planet than there are TV’s.
91% of all U.S. citizens have their mobile device within reach 24/7.
It takes 26 hours for the average person to report a lost wallet, It takes 68 minutes for them to report a lost phone.
The growth of the iPhone was 10 times faster than the growth of America Online
(Sources: Mobile Marketing Association
(mmglobal.com, Google “Mobile Movement,
Understanding Smartphone Users”)
What all these numbers mean.. let me put it a different way!
Findings indicate that:
73% of smartphone users use their mobile device to locate businesses and to find contact information.
84% of these users look for the business’s location through mobile search. With more than half of these searchers likely to make a purchase! Optimizing a local storefront for the mobile web is a critical factor to Internet marketing success. (Source: ecommericepartners.net/aug 22, 2012)
IN OTHER WORDS:
EVER Company MUST Move With This Technology
They Will Lose Their Market Share To
Companies Who Have.
THEY SIMPLY WILL NOT SURVIVE.
IN FACT: Googles Larry Page announced that “Andriod handsets are activated at 1,500,000 per day.” (Source: businessinsider.com plus.Goolge.com)
2015 – HOW DOES THIS AFFECT YOU?
Go outside and look up. That’s where we’re going. The sky’s the limit.
Some how you have found yourself on the front lines of Web 3.0,
WE are the tip of the spear. Don’t get left behind.
WE ARE IN BILL GATES SEATTLE GARAGE AND IT’S 1990.